[ View the story "Hooked on junk" on Storify] Hooked on junk How does the processed food industry make products more addictive?
The Stream· Thu, Mar 28 2013 09:20:15
Investigative journalist Michael Moss reveals in his new book,
Salt Sugar Fat, how the processed food industry manipulates products in order to increase consumption. In the video below, he explains how and why cheese became an ingredient in processed foods.
Salt Sugar Fat How the Food Giants Hooked Us Reviewofflinegravitymethop
According to Michael Moss, food giants employ sophisticated scientific techniques to look for the "bliss point" in sugary and salty snacks and the "mouth feel" of fat to make addictive products.
Dr Robert Lustig explains the bio-chemical reactions that trigger the brain's reward center, and how it came to be manipulated.
The Skinny on Obesity (Ep. 4): Sugar - A Sweet Addictionuctvprime
Americans eat more than
1.5 billion pounds
of potato chips per year. The potato chip industry is considered to be the main culprit behind Americans' annual
The following video explains why most people find fatty foods irresistible:
Why Our Brains Love Junk Foodscishow
In the book, Moss
how salt is used to enhance flavor in items that would otherwise taste bad.
The infographic below depicts foods with particularly high salt contents.
Moss also talks about how labels can be deceiving.
How to read a label - from Salt Sugar Fat by Michael Mossrhpubgroup
The health risks caused by obesity has triggered strong backlash from consumers.
The video below from the Prevention Institute exposes deceptive marketing to children.
We're Not Buying It: Stop junk food marketing to kidspreventioninstitute
The following video from
The Food Babe
introduced a petition asking Kraft to remove all artificial food dyes from their line of Mac & Cheese.
Tell Kraft To Stop Using Dangerous Food Dyes in Our Mac & Cheesethefoodbabe
Dr Robert Lustig has conducted extensive research on the harmful effects of sugar. In this video, he explains the causes of obesity.
Eating for a Vibrant Lifeconnectwell
, the former president of Coca-Cola North America and Latin America, left the company in 2009 after having a change of heart. He became the C.E.O. of
and used the marketing and business skills he acquired in Coca-Cola to promote healthy foods, like baby carrots.
Baby Carrots | Eat 'Em Like Junk Food | Extremebunchofcarrotfarmers
For more on fast food and obesity in America, check out this episode of Al Jazeera's Fault Lines:
Fault Lines - Fast food, fat profits: Obesity in AmericaAlJazeeraEnglish